Hey there, I’m Naomi 👋

I’m a Sydney-based SEO & Growth Consultant who somehow turned a teenage side project into a career, and I’ve been obsessed with it ever since.

It started when I was 18, building a website about women’s empowerment just to understand how the internet worked. Spoiler: I didn’t just learn how it worked… I got hooked on SEO. By 22, I was working at a digital agency in Mumbai, managing multiple clients and building out case studies across different industries. That’s also when I started freelancing on the side, helping businesses grow across India and international markets.

Along the way, I started sharing my journey on YouTube. At some point, the founder of Keywords Everywhere came across my content and reached out to collaborate, which was a pretty surreal full-circle moment.

Moving to Sydney opened up a whole new chapter. Attending SEO conferences and meetups here has been genuinely one of the best parts of the journey, the kind of community that actually makes you excited to show up. Over the past two years, I’ve worked with Australian businesses to grow their organic visibility and revenue, with results you can find in my case studies.

I also completed my Master’s in Marketing at UTS, which completely reshaped how I think about growth. Understanding customer psychology, strategy, and broader marketing systems made me a much stronger consultant; there’s a lot more to growth than keywords and rankings.

During my second year at uni, I noticed there wasn’t a real bridge between students and the industry, so I founded UTS’s first digital marketing society. Within a year, it grew to 200+ members and hosted speakers from local agencies through to international SEO leaders.

Outside of work, you’ll usually find me at the gym (non-negotiable for my ADHD), or creating content around women empowerment and challenging patriarchy on Instagram and TikTok, which has somehow reached millions of views.

Whether it’s helping women think bigger or helping businesses grow smarter, building impact is the common thread.

If you’ve got a growth problem worth solving, let’s talk 🙌